Liberty Public Market · vendor data pack

What San Diego is searching for

Every month, thousands of people here open Google and look for the kind of food and goods sold at this market. Most of them never type the market’s name — they type what they feel like eating.

This page shows, for each vendor: how many of those searches are for what you sell, which businesses in San Diego they find instead, and how your Google listing compares. Every number was measured, not guessed. Scroll down, find yourself in the list, and the rest of the page becomes about you.

Measured 29 Sep 2026 Demand: Google, San Diego County Listings & site: last 30 days

828,350
Google searches a month for the things these 35 vendors sell
Every category added together, across San Diego County
8,100
Searches a month for a typical vendor’s category
Half the vendors sit above this, half below
3,521
Times someone opened a vendor’s own page on the market website
Last 30 days. Every vendor has a page, whether or not anyone uses it
4,683
Google reviews across all 35 vendors put together
One restaurant across town can hold twice this on its own

01 · Start here

Find your business

The list is ordered by how many people search for that kind of thing every month in San Diego — busiest category at the top. Type a few letters of your name, or just tap your name in the list. A panel opens underneath with your numbers in it.

02 · The market in one picture

Big category, quiet listing

Every vendor placed by how much San Diego searches its category (across) against how many Google reviews it holds (up). Both axes step by powers of ten. The vendors toward the bottom right sit in front of the largest audiences with the least to show them. Tap any dot.

Dashed lines mark the middle of the market on each measure, so each corner holds roughly a quarter of the vendors.

03 · Everything, in one place

The whole market, every number

All 35 vendors side by side. Tap any column heading to sort by it, or any row to open that vendor.

Vendor Category searched Searches / mo Page views Reviews Top rival’s reviews Rating

Reading it. Searches is the demand around you. Page views and reviews are how much of it currently finds you. “Leader is” compares your review count with the most-reviewed business in your category anywhere in San Diego — it is the ceiling, not a target for this year.

04 · How people arrive

9,479 people clicked an ad for this market. Not one typed your name.

The market advertises on Google. Over the last 90 days those ads were shown 106,895 times and brought 9,479 clicks. We read all 229 different things people actually typed to make an ad appear. Here is the shape of it.

37%
already knew where they were going
They typed the market itself — “liberty public market”, “liberty station food court”. These people are coming either way.
63%
had not decided anything yet
“restaurants near me” (10,009), “food near me” (9,125), “farmers market san diego” (5,067). Hungry, nearby, no plan.
0
searches naming a vendor
Out of 229 distinct searches, not one is the name of a business inside this building. Yours included.

Why this is the useful number. It separates two jobs that are easy to confuse. Bringing people to the door is the market’s job, and it is being done: nearly ten thousand clicks a quarter, most of them from people who had not chosen a restaurant yet. Being the one they pick once they are here — or the one they find when they search your category on their own — is not something the market can do on your behalf. That is your Google listing, your review count and how recent those reviews are: the four things scored in your card above.

Google Ads search-terms report for the market’s own account, 1 Jul – 28 Sep 2026. “Naming a vendor” was tested by matching every distinctive word of all 35 vendor names against all 229 searches.